A floating CTA can give you

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24. Vivonet Kiosk ALT TEXT Landing page by Vivonet Kiosk. Click to see the whole thing. Best practice to steal:  a greater chance to convert. A B2B landing page has one goal—to convince visitors to take action. Whatever the intended next step, it’s your job to create a clear, strategically placed call to action that lets visitors know what to do next. Using multiple CTAs can be distracting to your audience, but a consistent CTA that follows visitors throughout their experience? That’s crystal clear.

Vivonet Kiosk uses a floating CTA button that follows visitors as they Denmark WhatsApp Number Data  scroll down the page. No matter where they’re at, the “Talk to Us About Kiosks” button remains in the bottom right-hand corner of their screen. Want to add a floating CTA button to your next landing page? Check out this workaround from our community on how to do this in Unbounce. 25. allWomen ALT TEXT Landing page by allWomen. Click to see the whole thing.

Best practice to steal: Keep it focused and to the point What B2B landing pages allow you to do—that your website just can’t—is to be laser-focused on one of your products or offerings. What allWomen—an academy that upskills women in the workforce to take on and excel in tech positions—does great with their landing pages is to present information about each of their courses super clearly. Just look at that headline—as soon as you land here you know exactly what’s being offered and if the content that follows is relevant to you.