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Factors determining Google search results

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發表於 11:47:08 | 顯示全部樓層 |閱讀模式
Google focuses on the quality of content to determine which content better meets user needs. We judge the quality of content from various perspectives, such as the number of times a search keyword appears, EEAT (expertise, authority, trustworthiness), etc. If you see links from other well-known sites, it can be said that the content is of high quality and has been evaluated by many users. [SEO] What is EEAT? Introducing how to create articles that are highly rated by Google! [SEO] What is EEAT? Introducing how to create articles that are highly rated by Google! In recent years, content quality has become more and more important in SEO, and one concept that has received particular attention is "EEAT." Be sure to keep this in mind to improve the quality of your content. this… usability Usability is a measure of how easy a site is to use.


It is important that the site can be displayed without causing stress Oman Phone Number Data to users, such as whether it is optimized for different devices such as computers, smartphones, and tablets, and whether the page speed is fast. User information Google uses information such as the user's location and past search history to display search results that are considered most appropriate for the user at the time of the search. Therefore, if a person in Tokyo searches for "restaurant," restaurants in Tokyo will be displayed, and if a person in Osaka searches for "restaurant," restaurants in Osaka will be displayed. What is Google update? Google updates are changes that Google periodically makes to change the ranking of search results. Google regularly improves its search algorithm to improve search results. For example, Google's Panda update aimed to filter out low-quality content from search results.




Also, Google's "Hummingbird" update was aimed at converting complex search queries into better results. Google's algorithm updates are carried out regularly in order to improve search results, and if you are running a blog aiming for higher rankings, you must flexibly respond to updates. It doesn't have to be. History of major updates There have been many updates to Google in the last 2-3 years , but among them, the following eight are the most representative updates to Google up to February 2017. venice update panda update Penguin update 4.0 RankBrain quality update Mobile friendly update Interstitial ad update Japanese search update Health algorithm update Core algorithm update BERT  Local Search Update Core Web Vitals Venice Update (Implemented 12/15/2014) Venice Update is an algorithm that displays different search results depending on where the user searches .


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