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Discover or rediscover in our article dedicated to TikTok Ads   TikTok conveys an image of authenticity With less polished imagery than Instagram younger than Facebook and again only video TikTok is a vector for its audience of a certain authenticity in the content shared  The videos are often raw poorly worked very spontaneous Strong markers for this audience who see it more as a behindthescenes sharing than advertising To succeed in your acquisition campaigns on TikTok it is essential to understand the codes of the platform in order to produce suitable content  Good news you will have a lot less perspective editing And undoubtedly a


lot more views  An excellent equation in favor of performance  TikTok offers an easytolearn Business Manager Campaigning on TikTok also means taking charge of the TikTok Ads Manager in order to collect your metrics and measure the performance and ROI of your advertising actions Good news again this one is very close to the Facebook Ads interface In broad terms here are the steps to take to distribute your first campaign on TikTok Create your Rich People Phone Number List TikTok Ads Manager advertiser account on TikTok for business Select your marketing objectives  increase your traffic optimize your conversion rate This is the objective which then





determines the most suitable format Configure your target audience  age interests location etc Set your maximum advertising budget  either for the campaign or per day The platform then offers different bidding methods based on CPM CPC CPV etc Create your advertising content  on video of course You have integrated editing tools for this Preview the ad and select the delivery location  Track campaign statistics and performance   TikTok is a good opportunity in terms of your advertising budget While advertising budgets are soaring on certain social networks Facebook in the lead TikTok offers  for the moment  relatively reasonable prices  Thus by investing smaller advertising budgets you obtain better performance The minimum budget imposed by TikTok Ads being   you can