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Increasing your sales through WhatsApp is one of your daily challenges. Still don't know how to achieve it? The first step is to know well who you direct your products or services to and know how much they know you. You can determine that by measuring the client's temperature . With this indicator, you will know how close customers feel to your brand and you will strengthen your strategies to generate more sales through WhatsApp. Come on! Customer temperature: use it in favor of your WhatsApp sales The customer temperature or the temperature of your customers' traffic allows us to measure where.
They are in relation to your company: they may not know you, they may know you but have not yet purchased, or they may already be a frequent buyer. The temperature it has will be directly related to the customer's level of CU Leads awareness about your company: Do they know it exists? Have you heard of her? Do you consider it good? Is it your favorite store because of its benefits? By measuring traffic temperature, we can provide more effective communication and advertising that drives our customers to purchase . Know the temperature types of the client or traffic If you want to use this technique.
Cold traffic temperature: low customer awareness level A client with a cold temperature is a client who does not know you yet . They have never heard of your company, but they are someone who may be interested, because they have a need that your company can satisfy, but they do not yet know that your company can satisfy it. The signs to recognize it are the following: Doesn't know your brand Has a need that your brand can satisfy He has never written to you before Has never seen an advertisement for your company Doesn't follow you on social networks You may have a friend who knows.
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