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Selling publications: messages about new products; product review with a description of all the advantages; reviews from satisfied clients; product tests, comparison of products with competitors' analogues. Entertainment and informational content: coverage of the internal life of the brand; history of business development, funny stories of employees;h on Instagram Content is what reflects the brand on Instagram, interests and attracts users.
Company principles, individual sides; employee motivation; funny situations seo expate bd during work; discussions around trends in the company's segment. Educational and reputation-supporting publications: posts revealing original ideas for using the product; video instructions; share the road to your skills and abilities: time, features, difficulties; talk about the brand’s achievements and the merits of individual employees; Can you do something that many people can’t.
Do you have any strange talent or does your employee moonlight as a magician? Show it in your account. What else can you post on the page? advertising posts; guest posts; quotes with principles of life or company; interview; review of resources related to the topic of the account. Make it a rule to develop a content plan for each week, create a selection of posts based on the brand’s goals, do not forget to draw up a report on publications, and note which content is most attractive to the target audience.
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